Healthcare Projects
As a child born into a family of nurses, I grew up witnessing my mother's unwavering dedication to healing and caring for others. Through this experience, I came to understand that the healthcare industry isn't merely a job—it's a profound calling to make a difference in people's lives by extending a compassionate hand and providing comfort when they need it most.This matters deeply to me, and why I eagerly embrace every opportunity to support the healthcare industry!
From skilled nursing facilities to innovative healthcare apps and startups, I've poured my heart into projects that align with my mission—to work alongside organizations making a meaningful impact. My blend of creative design, copywriting, and strategic social media and digital marketing expertise reflects my commitment to contributing to the healthcare industry's mission of improving lives. Thank you for exploring these snapshots of my journey and I look forward to connecting with you and transforming the future of healthcare together!
Claudia B.



Skilled Nursing Industry
In this section, I proudly present my work within the skilled nursing industry, where I collaborated closely with the facilities dedicated staff to provide comprehensive social media management that highlights the incredible work happening within the facilities.
From staff highlights and healthcare recruiting to patient success stories, video collages, monthly calendars promoting facility services, compelling copywriting, and captivating animated shorts, you'll find a diverse array of content that brings the industry to life."
Staff Highlights
Healthcare Recruiting
Patient Highlights
Video Collages
Skilled Nursing Content
Success Stories and Testimonials
Animated Shorts
Copywriting




We are proud to share the story of one of Lotus Village's residents from Wilkes County, who faced a challenging journey toward recovery. Admitted to the hospital with crippling pneumonia and respiratory failure, she displayed an unwavering spirit in the face of adversity. After 11 days in the hospital, our resident arrived at Lotus Village with high hopes of returning home within two weeks.
Our dedicated team immediately sprang into action, recognizing the importance of personalized care. With a comprehensive evaluation and a tailored plan, our therapy department began its transformative work. The Lotus Village team's boundless enthusiasm became a wellspring of encouragement, instilling confidence and determination in our resident's heart! Her relentless dedication fueled a shared mission: to make the dream of returning home within two weeks a reality.
And what a triumphant moment it was when, on the 11th day of her stay, our resident was ready to discharge back to the comfort of her own home. Equipped with the appropriate home health services and durable medical equipment (DME) needed for her continued success, follow-up appointments with her Primary Care Physician (PCP) were also scheduled to ensure the seamless continuation of her care.
This success story exemplifies the unwavering commitment of Lotus Village to the health and well-being of our cherished residents. Each victory fuels our passion for creating a nurturing environment where dreams are achieved, and lives are transformed!
Unveiling Resilience: A Lotus Village Resident Success Story!












This section is dedicated to my work with Klarity Health which is an online marketplace that connects individuals with licensed and certified psychiatric experts, offering accessible and affordable mental health care services. My contributions included rebranding the online social media presence with engaging static, animated, and video content, conducting thorough competitive analyses, in-depth industry research, and fostering the vibrant online community.































Additional Healthcare Projects
To close out my portfolio here are additional healthcare projects where I've had the privilege of applying my creative skills across diverse industries within the healthcare sector. Throughout this segment, you'll discover a range of projects where I've excelled in crafting creative content, persuasive copywriting, strategic presentations, distinctive brand identities, successful paid social campaigns, and much more!
























